As data volumes continue to soar, solution providers list backup and recovery software as the storage technology in which they expect fastest sales growth, according to Everything Channel's 2009 State of Technology Survey.

No wonder--nearly half of all businesses experience data loss, with 70 percent saying some of their losses are unrecoverable. What's more, among companies that have lost data permanently, about one-third have lost sales as a result and 20 percent have lost customers.¹ Clearly, customers need solid backup and recovery to ensure that their data, and their revenue streams, are protected.

You can solve this growing problem and gain an edge over your competitors by offering the new Symantec Protection Suite Advanced Business Edition. As the industry's first security suite that includes backup and recovery for servers, this unique offering can help you drive new revenue in many profitable ways:

• Provide an all-in-one, one-stop offering that addresses customers' needs for backup and disaster recovery, threat protection, data loss prevention, e-mail security and spam/phishing protection--all in an affordable package from the acknowledged market leader in security and backup and recovery.
• Benefit from service-attach opportunities and develop a larger footprint in your accounts through add-ons, upsells and competitive displacements.
• Satisfy customer needs for robust data and systems security in an integrated, easy-to-use package. Simplified management and preconfigured settings make Symantec Protection Suite Advanced Business Edition ready to go, enabling companies to be up and running in less than 20 minutes.

Powerful, All-in-One Functionality Symantec Protection Suite Advanced Business Edition offers complete security with multiple layers of protection:

Backup and recovery: An industry first for security suites, Symantec Protection Suite Advanced Business Edition reduces the risk of losing data by providing automatic backup and fast, easy recovery of files, folders, e-mail, SharePoint and more on servers, desktops and laptops. The easy-to-use, disk-based recovery means customers can recover faster to dramatically minimize downtime. The suite eliminates integration challenges that arise from competitors that cannot provide backup and recovery without partnering with an external third party.

Comprehensive protection: Symantec Protection Suite Advanced Business Edition meets your needs for powerful, layered security from a single SKU. The suite provides malware protection, data loss prevention, e-mail security and spam/phishing protection. End points are secured using a high-performance, single-client agent and singlesign- on console to reduce customers' costs, complexity and administrative overhead.

Secure messaging: E-mail security goes beyond the basics to control spam and protect e-mail from the latest threats. The messaging security component integrates comprehensive inbound and outbound filtering and protection into a single administrative interface with powerful reporting and policy enforcement. This prevents confidential information from being sent via outbound e-mail with embedded data loss prevention technology, while providing advanced threat protection from known and unknown threats. The suite removes viruses from e-mail attachments, blocks spam/phishing and filters inappropriate content at the server level.

Solution Provider Opportunities
Symantec Protection Suite Advanced Business Edition generates more revenue opportunities, greater profitability and higher customer satisfaction than competitors' products:

Expand your market: Leverage the Symantec brand to sell backup and recovery to existing security customers, and attract new business with a differentiated offering that combines security and data protection.

Sell renewals/upgrades: Upgrade users of other Symantec products at renewal time to increase their level of protection. Win new deals: An award-winning security and data protection suite with competitive pricing helps you displace competitors' antivirus-only or point-product solutions.

Cross-sell and upsell: Expand customer solutions to other Symantec products that provide added gateway protection, encryption, network access control and more.

Attach services: Increase revenue by offering assessment, migration and implementation services for end-point and messaging security. Ongoing support contracts and a full suite of educational options are available to increase customer satisfaction.

Satisfy customers: Simplify your customers' piecemeal multiple-product/vendor solutions with an easy-tomanage solution from the world's most trusted security and data protection vendor.

1. Rubicon: Data Backup for Small and Medium Businesses: Priorities, Current Practices, and Risks. Nov. 24, 2008.