| It's no secret that the global economy experienced
a downturn in 2008. Even with the recent passage of a massive government
stimulus package, analysts are predicting a wait of several quarters before
we can expect to see renewed growth.
In such uncertain economic conditions, it's more important than ever
to make sure that your customers are 100-percent satisfied with the services
you deliver. And that's what this issue's cover story, "The
Art of Customer Retention", is all about.
In addition to industry experts Kendra Lee and Christine McMahon, we've
gone to four solution providers just like you -- Duke Burge, founder and
president of Computer Solutions Inc., Nick Bock, CEO of Five Nines Technology
Group, Tommy Wald, CEO of RIATA Technologies and Ben Rife, CEO of Integrity
Networks -- to find out how they're ensuring satisfaction by reaching out
to customers and looking inward at their own processes. Plus, we've included
tips to help you start improving your own customersatisfaction levels
by creating customer surveys and taking advantage of Ingram Micro's business
resources.
For ideas on hot technologies to pitch to those satisfied customers,
be sure to check out our other articles, including "Mobile
Security: A Market Set to Soar", "Collaboration
Solutions Come Together", "Beyond
Greenwash: Selling Sustainable IT" and "Bringing
Digital Signage to Market". And don't forget to submit your technology
questions to Ingram Micro's
Solution Center engineers for expert advice and a chance to win a
free Channel Advisor T-shirt.
Challenging times still lie ahead of us all, but by keeping our focus
sharp and our partnerships strong, we will not only survive, but thrive
together. If you're an Ingram Micro customer, please don't hesitate to
contact your sales representative at (800) 456-8000 for help and support.
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