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Summer 2008
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Profit From Renewals Via The Reseller Services Portal

Online tool generates actionable sales leads and improves customer service.

If ever there was a win-win sales opportunity for solution providers, it's service contract renewals. Customers benefit from the continued coverage, while solution providers add profits to the bottom line. Conversely, when renewals are allowed to lapse and a product fails, the customer relationship can be damaged.

That's why Helen Evans, corporate account manager at CompUSA, really appreciates Ingram Micro's Reseller Services Portal (RSP). Some 90 days before a service contract is about to expire, Evans receives e-mail notifications from the RSP, opening the door to profitable renewals and upgrade opportunities.

"The Reseller Services Portal is an invaluable tool to the sales rep who follows up on expiring contracts, as well as to the customer," says Evans. "It provides timely, solid leads that are easy for sales reps to pursue and close, while ensuring that the customer receives optimal care."

A Portal to Profits
Evans and other savvy solution providers use the RSP to register and monitor service contracts for Fujitsu, Hewlett-Packard, IBM, Cisco Systems, Lenovo, ADTRAN and Kodak. By automating contract management, this free tool streamlines tracking and renewals of maintenance contracts and warranties, ensuring capture of all available revenue. From top to bottom, the RSP has been designed for ease of use by busy solution provider personnel.

"The RSP provides timely, solid leads that are easy for sales reps to pursue and close, while ensuring that customers receive optimal care."

- Helen Evans, CompUSA

As an example, say you sell a Fujitsu document scanner or label maker. The RSP allows you to register your Fujitsu contract online, at your convenience, ensuring that your customer is immediately covered when it comes time for services to be deployed. Registered products and service contracts can be viewed, organized and downloaded online -- more efficiently than with traditional Excel or paper files. You can opt-in for e-mail notification of contracts 30, 60, 90 or 120 days prior to expiration, or download a query at any time. You can even query the portal for a list of all registered products sold within an account as a way to pinpoint technology that needs refreshing.

Reseller Services Portal Benefits
  • Register contracts to ensure immediate service deployment.
  • View and renew existing contracts purchased from Ingram Micro.
  • Receive e-mail notification prior to contract expirations for new sales opportunities.
  • Capitalize on technology refresh opportunities.
  • Increase service attach rates to products by identifying uncovered assets and selling extended service plans.

Evans uses such features to generate considerable business among CompUSA's corporate and public-sector accounts. "We've used the RSP for service contract renewals for schools and universities, for large offices that have 30 or 40 printers, for Fujitsu document scanners and much more," Evans says. "The RSP is a terrific tool, and we intend to keep working it to generate new business and service our customers."

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For More Information
To learn more about the Reseller Services Portal, and to register for a WebEx training session, visit www/ingrammicro.com/resellerservicesportal.

 

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