Cisco Resources

Helping You Maximize Sales

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Ingram Micro Value-added Services

We Know Collaboration

Business Partner Referral Program 136K, PDF Certification Roadmap 184K, PDF Contacts 136K, PDF Marketing Development Management Team 170K, PDF Monthly Newsletter 272K, PDF

Cisco Teams: Mountain States/South Region 665K, PDF Services, Tech Support and IT Staffing Solutions 177K, PDF Solution Centers 183K, PDF Technical Services and Contract Rewards 177K, PDF Value-add Brochure 2,641K, PDF

Chris and Mike Know Collaboration

For many small businesses, the Cisco experience is all about the high performance
and advanced security of Cisco Catalyst switching solutions. Ingram Micro's Chris
Crowell and Mike Brooks know best. They can tell you every detail about Cisco
Catalyst 2960 Series and Cisco Catalyst Express switching solutions. In fact, our
whole team’s mission is to help your customers extend their service capabilities,
prepare their networks for future growth, lower operating expenses and implement new services and capabilities. Our Cisco experts will outline solutions that support flexibility, enhanced security and reliability, and easy management.

Pam Knows Collaboration

Cisco Services. A lifeline for your customers -- and you. But if you're not certain what's best for your customer, neither of you benefits. Pam Vastola of Ingram Micro is dedicated to simplifying the process of selling, managing and renewing Cisco Services. One call to her team gets you dedicated specialists who act as an extension of your own sales force. They can assist with configuration and network design, sales enablement, pre-sale resources and deployment. Ingram Micro’s dedicated Cisco Services Team will even plug you in to the Reseller Services Portal (RSP) so you can easily manage SMARTnet renewals and build a profitable, predictable, renewable services contract business.

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Tools

Distribution Configuration Tool
Place orders online through Ingram Micro.
more info

Lead Times Tool
Check current lead times for a variety of Cisco products.
more info

Partner Help Online Tool
This 24/7, knowledge-based tool provides channel partners a starting point to find information applicable to their specific needs. Partners are able to access a database complete with FAQs about products, technologies, programs and tools. This tool can also be leveraged to open support cases with Cisco's Partner Help organization.
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Partner Tool Index
Use Cisco's Partner Locator and Partner eSupport tools.
more info

Service Contract Center
This web sales and management tool assists Cisco partners, resellers and customers with service-contract-related business processes.
more info

Expand Your Customer Base with the Cisco.com Small Business Spanish Version

On June 4, Cisco launched a spanish-language version of the Cisco.com Small Business web site. The new site speaks directly to Latino-owned small businesses and is aimed at reaching this growing market. This new web site will support you when serving the Latino community, as well as your Spanish-speaking customers, by providing content in Spanish. Customers visiting the Spanish-language site will find information on products and solutions to address their business challenges, including content on Cisco Small Business, Cisco Small Business Pro and Cisco products. The web site will continue to evolve to include Click-to-Chat and Buy Now features as Cisco expands it to meet Latino purchasing preferences, which include the ability to make purchasing decisions in Spanish. The new web site will be easily accessible from the Cisco.com Small Business home page via an Español link.

Visit cisco.com/go/espanol today and stay tuned for updates on Cisco's efforts to support this growing and important market.

Optimizing Partner Relationships with Cisco

Cisco has developed a collection of leading-practice documents to enable its partners to provide repeatable, successful and profitable customer engagements. These documents are designed to assist partners in improving their service-practice capabilities and to reinforce their current investments in people, processes and tools with best-in-class methodologies. These documents provide partner owners and managers with a how-to approach and essential information to determine what to implement, including executable action plans, tools and templates.
leading practices 1,463K, PDF

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Agency Express

Expand Your Business
Quickly and affordably create and deliver a successful marketing campaign -- right from your desktop. This site offers customizable, professionally designed and written ads, mailers and HTML templates in a variety of formats to suit your message and budget. Simply select the template that best promotes your product offering, service or event. Then, select the size and format you prefer and add your company's logo, contact information and value-added service, promotion or event to your selected template using the Agency Express Customization Tool. You can track and organize your activities and budget using the Account Management feature.
apply now

Ad Placement
Schedule ad insertion dates with multiple publications for an entire year with ease. Choose from the large list of newspapers in your area and place your customized ads using the online ad placement tool. You never have to spend time negotiating costs because Agency Express has already established media relationships for you.

Direct Mailer Fulfillment
Automatically schedule a mailing date of your customized mailers using our fulfillment service. Deliver your mailers to a database you've purchased through Agency Express, upload your own customer list or use a combination of the two. You can also have the mailers bulk shipped to your business location for you to distribute at events and customer meetings.

Database Purchase
Target customers based on multiple criteria that span company size, location and employee level to specific verticals such as the healthcare and financial markets. Use your customized database to send out Agency Express mailers or mailers you've created on your own. Or, combine it with the Agency Express outcall service to acquire new leads.

HTML
Expand your business by using the web as your marketing vehicle. Customize a preformatted HTML page with your own message and logo. Post the page to your company web site or have your e-mail service provider send it as an HTML newsletter to your customers. In addition to the HTML page, you will also receive a plain text version with your order.

Outcall Campaign
You can purchase an outcall campaign at anytime as a follow-up to your Agency Express ads and mailers, or combine it with a database from Agency Express to acquire new leads. You can purchase it seperately to deliver new product, service, promotion or event messages to your current customers. Once purchased, we will work with you to create a custom script. Our representatives will then outcall your message to your own database or to one obtained through Agency Express. You'll receive comprehensive reporting and lead information after the calls are completed.

ImageLink Service
Receive direct access to the images you need for your company catalog or web site through our ImageLink service.

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Announcing You, Inc. -- SMB Campaign from Cisco

You, Inc., powered by Cisco, is a campaign targeted specifically to SMB customers. The campaign explores where SMB customers want to go, and provides a framework for how you — their trusted IT advisor — and Cisco solutions can help them get there. You, Inc. introduces Cisco Smart Business Communications to help you address your customers’ business challenges. What does operational efficiency look like for your customers? Have they considered a cost-containment strategy? Whether your SMB customers are just getting started, or looking to optimize their existing networks, Cisco has a complete solution built specifically for them and their evolving needs. For more information on You, Inc. and Cisco Smart Business Communications, visit www.cisco.com where you will find valuable selling resources.

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Channel Partner Resources Quick Reference Guide

Cut through the clutter and information overload to get information you need. This reference guide offers information for Cisco Channel Partners on:

• Relevant channel communications
• Programs
• Promotions
• Tools
• Resources

reference guide 114K, PDF

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Customized Partner Intelligence

Cisco Customized Partner Intelligence is a breakthrough in customized communications. With Customized Partner Intelligence, you can provide a personal profile to Cisco identifying your technology and business areas of interest, which will result in more streamlined and relevant news in your inbox.

And that's not all. Cisco takes the communication one step further by enabling you to share this Cisco content — combined with your own industry, technology or company content — with your end customers. With the easy-to-use online tool, you can create your own newsletter, distribute to your customer mailing lists and collect valuable back-end reporting and metrics. Cisco Customized Partner Intelligence can save you time while positioning you for bigger sales opportunities and stronger customer relationships. Evolve your communications today.

To learn more about and register for Cisco Customized Partner Intelligence, please visit www.cisco.com.

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Ingram Micro Solution Centers

Increase your sales opportunity and knowledge base by leveraging Ingram Micro’s training and solution demonstration centers. The Ingram Micro Solution Centers are state-of-the-art training/demonstration facilities designed to address the needs of our solution provider partners selling into the small, medium and enterprise IT, as well as into the consumer electronics markets.

The Solution Center is where the world of IT and consumer electronics merge to bring you the perfect home and business technical solutions. Our team is dedicated to increasing your productivity and profitability by providing certification training, seminars, and one-on-one technical labs as well as proofs of concept. Utilize on-site and remote solution demonstrations that bring the necessary resources to enable your customers to make confident investments.

Solution providers may access a range of products and solutions within key technologies including e-business, mobile-wireless, networking, network security and surveillance, access infrastructure, IP communications, high-end storage and more recently digital home and signage. Top manufacturers, such as Cisco Systems, have forged partnerships through the center to supply their technology and support a complete solution sale with a one-stop shop for best-of-breed products.

The Ingram Micro Solution Centers’ platform-neutral environment offers opportunities for:

• Proof of concepting
• Live, hands-on product and solution demonstrations
• Remote-access product and solution demonstrations
• One-on-one technical briefings and training on targeted solutions
• Live remote training with archive capabilities
• Webcast training with archive capabilities
• Video demonstrations on multiple solutions and vertical markets
• One-stop solution shop from best-of-breed partners

Fast-track training for:

• Manufacturers interested in training a targeted, solution-provider customer base
• Solution providers utilizing the Solution Center as their own training and seminar facility to assist in business development activities

Ingram Micro Solution Center partner benefits include:

• Reduced infrastructure cost
• Lower training cost via complementary vendor partnerships to drive solution sales and training
• Shorter time-to-market on new products and solutions
• Partnerships to drive sales through training and education

Security Remote Demo Opportunities
Ingram Micro partners can access the Remote Lab, using a browser-based SLL VPN connection. Make a sale anywhere there is an internet connection to:

• Demo the operation functions, capabilities and interfaces of Cisco security equipment
• Launch attacks
• Show responses
• Review remediation results and suggested actions
• Show reports

security remote demo

Ingram Micro understands that in order to remain competitive and profitable in today's market, our partners must continually develop their technology expertise. As the largest global wholesale provider of technology solutions, products and services, Ingram Micro offers you the tools you need to accomplish this goal and deliver more complete solutions to your customers.

For more details about the Ingram Micro Solution Center, contact the Center Team at
solution.center@ingrammicro.com or visit www.ingrammicro.com/solutioncenter.

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Learning Credits

This is the purchase method for authorized training redeemable with Cisco Learning Partners and for subscriptions to the Cisco Learning Connection. Learning Credits can be added to your purchase order when ordering Cisco products.

Key benefits:

• Ensure staff is expertly trained to get the best value from new equipment
• Enable internal staff to optimize network efficiencies and gain overall productivity for your organization
• Safeguard training budgets by adding Learning Credits to the equipment purchase order
• Reduce administrative costs by reducing the need to open multiple purchase orders
• Keep Cisco representatives aware of the training levels and needs of your organization

more info

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Market Acceleration Planner (MAP)

Drive Demand, Build Your Brand, Plan Activities and Create Detailed Marketing Plans

All the resources you need are in one, dynamic location, tailored to your business model. MAP is a concise, single view of all marketing programs available in the U.S. and Canadian theaters.
more info

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Contact Sheets

Turn to our Cisco support teams when you need answers quick.
The Hardware Team
The Marketing Development Manager Team
The Solution Center Team
The SmartNet Team
The Services Team
The Technical Support Team

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Partner Registration

Apply for Cisco Registered Partner status. Establish a relationship with Cisco and gain access to tools and training you need to become a Cisco-certified or Cisco-specialized partner.
more info

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Product Resources

Aironet Outdoor Bridge Range Calculation Utility
This tool enables you to determine theoretical ranges achieved between line-of-sight wireless bridges. It also contains useful information on Fresnel zone calculations.
more info

Distribution Product Reference Guide
Access Cisco and distributor part numbers, product descriptions, list pricing and datasheets.
more info

Networking Products Marketplace for Resellers (NPMR)
Find tools including the Configmaker, Network Designer and Subnet Calculator.
more info

Partner Business Central

• Find a product
• Compare products
• Browse and configure products
• Distribution Product Reference Guide (DPRG)
• Cisco Quick Product Reference Guide (CQPRG)

more info

Products And Services
Find information on product specifications, documentation and troubleshooting.
more info

Products Quick Reference Guide
This compact reference tool details Cisco's product line. It includes product overviews, photos, when-to-sell sections, technical specifications and more.
more info

Refurbished Equipment Program
Customers who would like to purchase used equipment from Cisco Systems can now be assured of receiving the same quality and support they have come to expect when they buy new Cisco products. The Cisco Authorized Refurbished Equipment Program makes it possible. Contact your Ingram Micro sales representative at (800) 456-8000 for details.

Technologies
Research the technologies that support your customer's network infrastructure. Find technical details about protocols and industry standards.
more info

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Sales/Marketing Resources

Logos and Photos
Access various Cisco Systems logos and product photos.
more info

Networking Professionals Connection
This is the gathering place for Networking Professionals to share questions, suggestions and information about networking solutions, products and technologies.
more info

Networking Solutions and Provisioned Services
Discover how Cisco-networking designs, products and solutions can provide the quality of service, availability and security that today's internet businesses require.
more info

News@Cisco Audio and Video Library
Download audio and video presentations about a wide variety of Cisco products, topics and technologies.
more info

Partner Relationship Central

• Get Partner Level Access Tool
• Partner Information Management
• Apply to the Channel Partner Program
• Find a Partner
• Find a CAM
• My Company Data@Cisco
• Partner eSupport

more info

Partner Newsletter
These e-newsletters provide up-to-the-minute details about Channel Partner Programs, promotions, new products and solutions, training resources, certification and various specialization opportunities.
more info

Partner Spotlight
Participate in this program and receive free promotion for your company on Cisco's web site. Each participating Cisco-certified, Cisco-specialized, or learning partner gets a spotlight page posted on Cisco's web site featuring your company logo, solution description, service offerings and any industry specialties they have developed.
more info

Partner Tech Talk TV
CiscoTV is an interactive, live television broadcast that can be received throughout the world. CiscoTV provides update training and other information transfers to the Cisco sales force and partners. Satellite allows you to create an REVENTS and communicate instantaneously to a large, globally dispersed audience.
more info

Secure Consulting Services
Find the Cisco Secure Encyclopedia, which contains detailed security information to help test and detect system security vulnerabilities.

Technology Playbooks for Partners
Playbooks are quick-reference, how-to guides, as well as technology and sales refreshers for key emerging markets.
more info

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Security Quick Reference Guide

Use the Security Quick Reference Guide as a refresher during the sales process. This valuable document has been asembled by the Cisco WW Channels team. Each security solution is described with easy-to-remember-and-use bullet points, background and key benefits.
Topics Include:

• Why Security Matters More Than Ever
• Cisco Security Agent
• Network Admission Control (NAC)
• Cisco ASA 5500 Series Multifunction Security Appliances
• Secure WAN Router Bundle
• Firewall (Cisco ASA 5500 Series, Cisco PIX, Cisco IOS, Cisco Catalyst 6500 Series Services Modules)
• Virtual Private Networks (VPNs)
• Intrusion Prevention Systems (IPS)
• Anomaly Detection and Mitigation Solutions
• Cisco Catalyst 6500 Series Security Modules
• Cisco Security Monitoring, Analysis, and Response System (MARS)

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Smart Business Road Map

The rate of change and the amount of competition in the business world is escalating. Small and midsize businesses (SMBs) must ensure that the technology solutions they buy meet today's business needs while remaining flexible enough to grow with this rapidly evolving business environment.

The Cisco Smart Business Road Map provides a structured, planned evolution path to help organizations take advantage of today's business opportunities and maximize the long-term potential of their technology investments. It provides support for real-time interaction through smart, simple and secure communications solutions that operate over a single integrated network solution.

The Cisco Smart Business Road Map offers a plan for your business that brings together tailored technology solutions, world-class service and support delivered through local specialized partner and flexible financing options -- all designed specifically for SMBs.
more info

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Cisco Services for SMB

quick reference 147K, PDF
Smart Care Service
Comprehensive network-wide service that combines technical support with proactive monitoring, assessments and remote repairs to keep networks secure and running optimally.

SMARTnet Service
An award-winning technical support service that offers direct, anytime access to Cisco engineers and an extensive range of technical resources, SMARTnet delivers rapid issue resolution, flexible device-by-device coverage, and premium service options to help maximize operational efficiency.

Smart Foundation Service
Formerly Cisco SMB Support Assistant, Cisco Smart Foundation Service is an entry-level technical support service that provides the support that small businesses need to help them maintain network reliability and minimize disruption to business.

Live Demo | Learn Cisco's New Online Quoting Process for Ordering Cisco SMARTnet Services
View a WebEx session that discusses Cisco's new online quoting process for ordering Cisco SMARTnet services. If you have an internet connection, you can easily view this  50-minute presentation at your leisure. Like a DVD, you can pause, rewind or fast forward as needed.
get started with Cisco SMS3 training (use Ingram9 as your password)
If you are having problems with the link or your browser will not take you to the presentation, download the workaround instructions.
If you have any questions after watching this recording, call the Ingram Micro Cisco SMARTnet Team at (800) 456-8000, ext 76471, option 2.

Take the self-paced SMS3 Training
open training demo

SCC Renewal Quoting Tool
SCC Renewal question and answer 60K, PDF
SCC Renewal quick reference guide 74K, PDF
SCC Renewal comprehensive user guide 2M, PDF
The SCC New Quoting tool for indirect resellers provides key features and benefits designed to increase the overall effectiveness of your service business.

Enhancements to SCC for Indirect Resellers and Distributors
Beginning June 1, 2008, Cisco will update your current service management tool -- SCC for Indirect Resellers and Distributors.
view e-mail for more info 116K, Outlook

Quoting and Pricing on SMARTnet Services
Renew expiring services contracts, sell new services on uncovered assets, register new products and support technology refresh opportunities with Ingram Micro's Reseller Services Portal (RSP). Free to resellers, the RSP includes services data from Cisco, HP, IBM, Lenovo, Fujitsu, Array Networks and more.
Key features and benefits:

• Increase SMARTnet services revenue
• Free user-friendly web tool open to all Ingram Micro resellers
• Ease of use
• Real-time pricing
• Automatic e-mail notifications 30, 60 and 90 days prior to expiration on service contracts
• Manage end-user customers more efficiently
• Visibility to all Cisco opportunities

For more information on Cisco Online Quoting and Reseller Services Portal, visit www.ingrammicro.com/resellerservicesportal and join a monthly WebEx training. For more information, contact Frances Killen at frances.killen@ingrammicro.com.

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Steps to Success

Consistent, repeatable methodology and content provides a common language for Cisco and their partners and customers engaged in sales, delivery and support of Cisco Advanced Technologies.
To support the sales, delivery and support of unified communications, security solutions and wireless solutions, users will find:

• Consistent, repeatable methodology, aligned to Cisco's Lifecycle Services, to use for every customer engagement
• Tools, templates and resources
• Leading practices, case studies and white papers

more info

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Wireless Resource Guide

Offer your customers the most effective security solutions for their business networks. Find new ways to boost sales and to keep up with the latest news, programs, promotions and more.

Wireless LAN Solutions
Topics include:

• Why should I care about wireless LAN?
• What problems need to be solved?
• What are the benefits of a wireless LAN?
• Why Cisco?

wireless LAN solutions at-a-glance 94K, PDF

Migration Cheat Sheet
Topics include:

• Trigger questions
• Elevator pitch
• Cisco Unified Wireless Network benefits

migration cheat sheet 56K, PDF

Ordering Cheat Sheet
ordering cheat sheet 32K, PDF

Unified Wireless Overview
Topics include:

• Network components
• Benefits

unified wireless overview 868K, PDF

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